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Business intelligence, along with big data and analytics have emerged as three of the most important business trends of the twenty-first century.
The main reason for the trend is that analytics provides business owners and managers the insights they need to steer towards competitive advantage (e.g., Competing on Analytics by Thomas Davenport and Jeanne Harris). Analyzing the data has provided the means for businesses to be more agile in responding to their customers and to changing business situations.
Software has lagged in this trend. Nevertheless, the same business pressures to adopt business intelligence and compete on analytics apply to software. It is now time for software organizations to adopt business intelligence techniques to get to the next level of agility.
‘Development intelligence’ is application of business intelligence to software and systems development.